Publications
Details of some of my recent publications:-
- ‘Ten tips for effective content distribution’, The Internet Newsletter for Lawyers, 2016:
http://www.infolaw.co.uk/newsletter/2016/01/ten-tips-for-effective-content-distribution - Avoiding the Excessive Reading Trap: How to Advance Your Legal Blogging, WardBlawg, 2014 http://wardblawg.com/2014/03/27/avoiding-excessive-reading-how-to-advance-legal-blogging/
- Viral Legal Content Marketing: 5 Epic Aspects of Jamie Casino’s Epic PI Super Bowl Ad, MLT, 2014 http://www.moorelegaltechnology.co.uk/Blog/internet-marketing/5-viral-epic-legal-content-marketing-casinos-law-super-bowl.html
- Call Tracking & Enquiry Conversions for Law Firms – Optimising Your Bat Phone, MLT, 2014 http://www.moorelegaltechnology.co.uk/Blog/online-business-generation/call-tracking-a-enquiry-conversions-for-law-firms-optimising-your-bat-phone.html
- Interview with LegalPD (Sweet & Maxwell/Thomson Reuters): Social Media for Legal Professionals, 2013 http://wardblawg.com/2013/07/23/interview-with-legalpd-sweet-maxwellthomson-reuters-social-media-for-legal-professionals/
- Lucky number 7? Making the best of internet marketing in 2013, Legal Futures, 2013 http://www.legalfutures.co.uk/blog/lucky-number-7-making-best-internet-marketing-2013
- Social Media for Law Agents: Top 10 Do’s and Don’ts, Scottish Law Agents Society, 2013 http://www.scottishlawagents.org/news/social-media-law-agents-top-10-do%E2%80%99s-and-don%E2%80%99ts
- An interview with Gavin Ward about legal blogging and social media, Jonathan Lea Network, 2013 http://www.jonathanlea.net/2013/an-interview-with-gavin-ward-about-legal-blogging-and-social-media
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Top 10 tips to help lawyers & others avoid social media fatigue, Social Blawg, 2012 http://www.socialblawg.com/social-media-law/top-10-tips-to-help-lawyers-others-avoid-social-media-fatigue
- Gavin’s tips to improve your blogging and SEO results, Defrosting Cold Cases, 2012 http://www.defrostingcoldcases.com/gavins-tips-to-improve-your-blogging-and-seo-results/
- Web presence for law firms by Gavin Ward, Language Insight, 2013, http://www.languageinsight.com/blog/2012/01/25/web-presence-for-law-firms-by-gavin-ward/
- Top 10 LinkedIn Tips for Young Lawyers, WardBlawg, 2011 http://wardblawg.com/2011/07/11/top-10-linkedin-tips-for-young-lawyers/
- The Influence of Social Media on Search Rankings and Business Success, Cube Social, 2011 http://blog.cubesocial.com/2011/05/the-influence-of-social-media-on-search-rankings-and-business-success